Timeline
3 weeks (August to September 2024)
Tools Used
Photoshop, Illustrator, Procreate, Figma
Skills & Practices
Illustration, Research, Rapid Sketching, Character design
In 2024, ASPIRE was to hold a raffle to giveaway a free trip to three lucky customers. The locations were Amsterdam, Arkansas, and a tropical beach resort. After some deliberation, we decided to showcase each region with a unique set of illustrations and characters, representing the flavors. The overall look is a cleaner, modern take on a retro art/animation style; rubber hose. Colors were picked to create a uniquely bright, engaging world that matched the energy of each character.
Concepts & Sketches (Characters: Sweet Cherry)
Concepts & Process Work: Can Art
